#Thinking rock software series#

Once youвЂ™ve identified the customerвЂ™s pain point, you need to observe and perform data mining, or the simple process of вЂњminingвЂќВ large blocks of raw data to understand customer patterns and trends. It created focus groups and, through the process of observation, creation, and implementation, developed an understanding that allowed it to produce a single measuring cup that could accurately measureВ both dry and wet ingredients. A cup manufacturer engaged an outside company to research this problem and asked it to apply design thinking to the problem. Not long ago, consumers used different types of cups to measure dry versus liquid ingredients, because a single measuring cup capable of accurately measuring both had not been invented.

#Thinking rock software series#

Take, for example, the use of design thinking in creating a series of measuring cups. Then your developersВ can build a product that addresses the customersвЂ™ concerns. Understand the customerвЂ™sВ painДЄt this stage you need to understand what is causingВ customersвЂ™ pain. Here are six design thinking approaches that will rock your agile teams. Developers create customer personas and avatars, opening the door to an understanding of actual customer needs, rather than what you presume those needs to be.Дesign thinking adds a methodology to your use of data and analytics, transforming the results of quality assurance and team testing.

When you apply design thinking, you become more empatheticВ to the customerвЂ™s needs at the beginning of the product development lifecycle. In design thinking, you learn by observing the customer, sussing out patterns, and applying design principles to your finished product. The key is design thinkingвЂ™s discovery phase, when developers step into the mindset of their customers by observing and monitoring their behavior and uncovering customer processesВ (as in how concentrated service units such as technology, finance, and operations relate to other company departments, and, more importantly, how each department relates to the customer). IT empowers empathy, enabling a process of discovery, creation, and the delivery of excellence. The basic structure of design thinking is straightforward: define, research, ideate, prototype, choose, implement, and learn. You can deliver excellence in your product by adhering to a design thinking practice model.Дesign thinking is a human-centric process for creative problem-solving that focuses on the people your company makes its products and services for in order to create better products, services, and processes. ThatвЂ™s why understanding your customersвЂ™ needs and being a proactive voice for them is critical toВ delivering a quality product. We have ended up with quality furniture, delivered and assembled in accordance with our specifications and we would consequently favourably consider Thinking Space for any future requirements.Customer satisfaction and brand loyalty are the ultimate measures of your productвЂ™s quality, and client loyalty is key to building and maintaining your productвЂ™s market share.

We found Thinking Space very easy to work with and they were responsive and flexible regarding our needs. This was evaluated in tandem with the teams in both organisations and proposed modifications were swiftly made. Numerous consultation sessions took place between Thinking Space and our operational and technological experts and this iterative process resulted in prototype furniture being built. In addition, controllers also need to see the airspace in the environs of the runways and airport in general.ДЇrom the outset, Thinking Space embraced our overall requirements and quickly understood the operational concepts which drive our business,

The requirement for controllers to see all of the manoeuvring areas of the parallel runway as well as all the existing infrastructure. We required infrastructure which is not only state-of-the art but also able to provide our controllers with the best possible facilities to support their traffic management at this busy international airport, in particular as a new parallel runway was being constructed to service the growing demand for air traffic. The IAA chose Thinking Space for the design and installation of its controller consoles for our new Air Traffic Control Tower at Dublin Airport because of the world-wide reputation and significant experience of Thinking Space in the field.